Hungry Hungry Eat Head
Jody Hudson-Powell (British, born 1979)
and Luke Powell (British, born 1976)
of Hudson-Powell (UK, est. 2005)
Joel Gethin Lewis (British, born 1980) and
Jean-Gabriel Becker (French, born 1975)
2009
Installation using openFrameworks
software and various materials
Hungry Hungry Eat Head is an installation
meant to engender interactive play in
a public place. Participants are given
large cardboard QR codes, which are
transformed by video-tracking technology
into three-dimensional animations
broadcast live on a large LED screen,
so that ordinary people turn into strange
animals, grinning monsters, and alien
creatures, all moving and interacting in
real time. In the spirited free play that
has resulted, some participants have
adopted zany attitudes to suit their new
personas, some have danced, some have
just stared, and passersby have become
witnesses to the spectacle. The installation
introduces an element of fantasy
and surprise into urban space using
minimal technology, and anyone present
can take advantage of it. Hungry Hungry
Eat Head, which premiered in Edinburgh,
was created for BBC Big Screen, a
collaborative program between the BBC
and eighteen UK cities, as part of the
Abandon Normal Devices (AND) Festival.
Category: Worlds
Tags: Liminal Spaces / Interactions / Mutants and Fairy Tales / Open Source