Barbara Kruger

Thinking of You. I Mean Me. I Mean You.

Installation view of Barbara Kruger: Thinking of You. I Mean Me. I Mean You, on view at The Museum of Modern Art, New York from July 16, 2022 – January 2, 2023. Photo: Emile Askey
  • MoMA, Floor 2 The Donald and Catherine Marron Family Atrium

“I try to make work that joins the seductions of wishful thinking with the criticality of knowing better,” Barbara Kruger has said. An incisive critic of popular culture, Kruger addresses the viewer directly as a way of exposing the power dynamics underlying identity, desire, and consumerism. Kruger’s large-scale commission for MoMA will envelop the Marron Family Atrium with the artist’s bold textual statements about truth, belief, and power.

Combining images drawn from mass-media photographs with provocatively concise language, Kruger has been creating explorations of social relationships imbued with her distinctive sense of urgency and humor for more than 40 years. MoMA’s installation will tap into the artist’s long-standing interest in architecture to immerse viewers in a thought-provoking environment, offering multiple points of entry and perspective. With characteristic force, the work will explore the ways that relationships between spatial and political power invariably relate to considerations of inclusion and exclusion, dominance and agency.

Thinking of You. I Mean Me. I Mean You. is organized by The Museum of Modern Art, New York, the Art Institute of Chicago, and the Los Angeles County Museum of Art.

The MoMA installation is organized by Peter Eleey, former Chief Curator, MoMA PS1, and Lanka Tattersall, Curator, Department of Drawings and Prints.

This exhibition is made possible by The Eyal and Marilyn Ofer Family Foundation in honor of Barbara Kruger.

  • This exhibition is part of Midtown is modern this summer.
  • Artist

    Installation images

    How we identified these works

    In 2018–19, MoMA collaborated with Google Arts & Culture Lab on a project using machine learning to identify artworks in installation photos. That project has concluded, and works are now being identified by MoMA staff.

    If you notice an error, please contact us at [email protected].

    Licensing

    If you would like to reproduce an image of a work of art in MoMA’s collection, or an image of a MoMA publication or archival material (including installation views, checklists, and press releases), please contact Art Resource (publication in North America) or Scala Archives (publication in all other geographic locations).

    MoMA licenses archival audio and select out of copyright film clips from our film collection. At this time, MoMA produced video cannot be licensed by MoMA/Scala. All requests to license archival audio or out of copyright film clips should be addressed to Scala Archives at [email protected]. Motion picture film stills cannot be licensed by MoMA/Scala. For access to motion picture film stills for research purposes, please contact the Film Study Center at [email protected]. For more information about film loans and our Circulating Film and Video Library, please visit https://www.moma.org/research-and-learning/circulating-film.

    If you would like to reproduce text from a MoMA publication, please email [email protected]. If you would like to publish text from MoMA’s archival materials, please fill out this permission form and send to [email protected].

    Feedback

    This record is a work in progress. If you have additional information or spotted an error, please send feedback to [email protected].