MoMA Postcard

Oct 3, 2023–Sep 1, 2024

Online

Image © 2023 The Museum of Modern Art, New York

MoMA Postcard is a global community project. An experiment in collective creativity on blockchain, it invites anyone to collaborate, learn, and experiment with web3 technologies.

Akin to a digital chain letter, each postcard is designed collaboratively— stamp by stamp, person by person—as it moves from one destination to the next. With 15 blank stamps ready to be designed and signed by you and your co-creators, MoMA Postcard is an interactive NFT adventure waiting to be unlocked.

This is a chance to experiment with NFTs and blockchain technology in an approachable way. As each postcard requires collective action, we hope to offer a digital space that inspires meaningful connection—to express creativity, share experience, and create value together. What will you create with MoMA Postcard?


Here’s how it works: ClickDesignStampSend


Step 1: Click here to claim a blank MoMA Postcard. Download the Feral File app and follow the instructions.

Step 2: Design your stamp. Using MoMA’s color palette, create a pixel-art stamp.

Step 3: Stamp the postcard. This is when your stamp is recorded to the blockchain, enabling you to send the Postcard to someone else.

Step 4: Send your postcard to the next stamper. Now it’s time to bring others in on the fun! Invite whoever you’d like to co-create with you by sending an invitation through any messaging platform.


Visit the MoMA Postcard bulletin below for real-time updates on stamps and postcards being created around the globe!


Have any questions? Email [email protected]




MoMA Postcard Terms and Conditions

With special thanks to Sean Moss-Pultz and the Bitmark team.

Licensing

If you would like to reproduce an image of a work of art in MoMA’s collection, or an image of a MoMA publication or archival material (including installation views, checklists, and press releases), please contact Art Resource (publication in North America) or Scala Archives (publication in all other geographic locations).

MoMA licenses archival audio and select out of copyright film clips from our film collection. At this time, MoMA produced video cannot be licensed by MoMA/Scala. All requests to license archival audio or out of copyright film clips should be addressed to Scala Archives at [email protected]. Motion picture film stills cannot be licensed by MoMA/Scala. For access to motion picture film stills for research purposes, please contact the Film Study Center at [email protected]. For more information about film loans and our Circulating Film and Video Library, please visit https://www.moma.org/research/circulating-film.

If you would like to reproduce text from a MoMA publication, please email [email protected]. If you would like to publish text from MoMA’s archival materials, please fill out this permission form and send to [email protected].

Feedback

This record is a work in progress. If you have additional information or spotted an error, please send feedback to [email protected].