April Greiman
- Introduction
- April Greiman (born March 22, 1948) is an American designer widely recognized as one of the first designers to embrace computer technology as a design tool. Greiman is also credited, along with early collaborator Jayme Odgers, with helping to import the European New Wave design style to the US during the late 70s and early 80s." According to design historian Steven Heller, “April Greiman was a bridge between the modern and postmodern, the analog and the digital.” “She is a pivotal proponent of the ‘new typography’ and new wave that defined late twentieth-century graphic design.” Her art combines her Swiss design training with West Coast postmodernism.Greiman finds the title graphic designer too limiting and prefers to call herself a "transmedia artist". Her work has inspired designers to develop the computer as a tool of design and to be curious and searching in their design approach. Her style includes typelayering, where groups of letterforms are sandwiched and layered, but also made to float in space along with other 'objects in space' such as shapes, photos, illustrations and color swatches. She creates a sense of depth and dynamic, in particular by combining graphic elements through making extensive use of Apple Macintosh technology. Los Angeles Times called her graphic style "an experiment in creating 'hybrid imagery'".
- Wikidata
- Q4782033
- Introduction
- Designer, Los Angeles.
- Nationality
- American
- Gender
- Female
- Roles
- Artist, Designer, Graphic Designer
- Name
- April Greiman
- Ulan
- 500058668
Exhibition
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Various Artists, Harry Anderson, Laurie Anderson, Charles A. Arnold Jr., John Ashbery, Bern Boyle, Lucinda Childs, Jane Comfort, R. Crumb, Dan Dailey, Jimmy DeSana, Evergon, Sandi Fellman, Benno Friedman, April Greiman, Martha Holt, James Hong, Betsey Johnson, Sonia Katchian, Christopher Knowles, Robert Kushner, Stephanie Brody Lederman, Sol LeWitt, Jacqueline Livingston, Joan Livingstone, David Lusby, Joan Lyons, Joseph Masheck, Judith McWillie, Joan Nelsen, Bea Nettles, Jayme Odgers, Richard Olson, Kingsley Parker, Harvey Pekar, Lucio Pozzi, Don Rodan, Martha Rosler, Michael Sorkin, Soul Artists, Stanley Stellar, Michelle Stuart, Benedict Tisa, Curtis Van Buren, Wenda Von Weise, Philip Warner, Robert Wilson Artifacts at the End of a Decade 1981
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April Greiman Snow White + the Seven Pixels, An Evening with April Greiman 1986
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April Greiman The Modern Poster, The Museum of Modern Art, New York 1988
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