As members of MoMA’s PopRally committee, our goal is to provide our audience with a dynamic program of unique, one-of-a-kind experiences that engage with our exhibitions and collection. So when we received word that Sofia Coppola—who is herself represented in MoMA’s film collection—had directed a new video for Phoenix’s song “Chloroform,” we jumped at the opportunity to present the exclusive premiere.
Posts by Sarah Cooper
Just one month ago, the PopRally Committee sent out a call for one-minute abstract videos, and we were astounded to receive over 800 submissions from participants all over the world! All the submissions will be screened this Sunday at the special Poprally event Abstract Currents, which is held in conjunction with the exhibitions Inventing Abstraction, 1910–1925 and Abstract Generation: Now in Print currently on view at MoMA.
As members of the PopRally committee, the organizing group behind a program of events, concerts, screenings, and more at MoMA and MoMA PS1, we’re always thinking up ways to hold an exciting party that’s something much more than your average DJ night.
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