Antonio Maluf Poster for the First Bienal de São Paulo 1951

  • MoMA, Floor 3, 3 North The Philip Johnson Galleries

Antonio Maluf created his first Concrete works in 1951 and soon adapted his designs to a variety of media, such as ceramic tile murals, textile stamps, and posters, like this one. The captivating optical vibrations produced by this poster’s repetition of rectangles catapulted Maluf’s design to victory in the competition held for the poster for the 1st São Paulo Biennial. Launched in 1951, the biennial signaled a desire to make São Paulo an international center of modern art. Its second iteration, in 1953, took place in the then recently finished buildings designed by Oscar Niemeyer in Parque Ibirapuera. A resounding success, the São Paulo Biennial became the most influential international event in the region.

Gallery label from Sur moderno: Journeys of Abstraction—The Patricia Phelps de Cisneros Gift, October 21, 2019–March 14, 2020
37 × 25" (94 × 63.5 cm)
Imp. Universo, São Paulo
Gift of Museu de Arte Moderna de São Paulo
Object number
Architecture and Design

Installation views

We have identified these works in the following photos from our exhibition history.

How we identified these works

In 2018–19, MoMA collaborated with Google Arts & Culture Lab on a project using machine learning to identify artworks in installation photos. That project has concluded, and works are now being identified by MoMA staff.

If you notice an error, please contact us at [email protected].


If you would like to reproduce an image of a work of art in MoMA’s collection, or an image of a MoMA publication or archival material (including installation views, checklists, and press releases), please contact Art Resource (publication in North America) or Scala Archives (publication in all other geographic locations).

MoMA licenses archival audio and select out of copyright film clips from our film collection. At this time, MoMA produced video cannot be licensed by MoMA/Scala. All requests to license archival audio or out of copyright film clips should be addressed to Scala Archives at [email protected]. Motion picture film stills cannot be licensed by MoMA/Scala. For access to motion picture film stills for research purposes, please contact the Film Study Center at [email protected]. For more information about film loans and our Circulating Film and Video Library, please visit

If you would like to reproduce text from a MoMA publication, please email [email protected]. If you would like to publish text from MoMA’s archival materials, please fill out this permission form and send to [email protected].


This record is a work in progress. If you have additional information or spotted an error, please send feedback to [email protected].