Raymond Loewy Associates. Design for Studebaker "Wagonaire" Station Wagon. 1963

Raymond Loewy Associates Design for Studebaker "Wagonaire" Station Wagon 1963

  • MoMA, Floor 3, 3 North The Philip Johnson Galleries

The Wagonaire was one of the last automobiles manufactured by Studebaker before the company folded in 1966. Starting with the 1939 Champion, Loewy’s office had designed a series of models for the company with low, streamlined bodies, including the now classic Starliner. Loewy was creative director but involved others with specific roles, such as Tom Kellogg, then a student at the Pasadena Art Center College of Design, who worked up most of the presentation drawings. A unique Wagonaire feature was the retractable sliding rear roof section (engineered by Brooks Stevens) that allowed the vehicle to carry items that were too tall for other station wagons.

Gallery label from 2015.
Medium
Gouache, colored pencil, graphite on paper
Dimensions
14 × 27 1/4" (35.6 × 69.2 cm)
Credit
Gift of Jo Carole and Ronald S. Lauder
Object number
1074.2015
Department
Architecture and Design

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