To help promote MoMA’s Tim Burton retrospective, we asked Burton himself to animate the MoMA logo for a thirty-second video that would be used to promote the exhibition on television, at the Museum, and online. Tim quickly came up with a concept utilizing stop-motion animation, and he asked Allison Abbate, his producer on Corpse Bride (2005) and the upcoming full-length version of Frankenweenie, if she could help pull things together.
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