Mason Williams, Various Artists, Max Yavno. Bus (Copy signed by artists from the Word and Image exhibition, 1968). 1967–1968

Mason Williams, Various Artists, Photograph by Max Yavno Bus (Copy signed by artists from the Word and Image exhibition, 1968) 1967–1968

  • Not on view

"Suddenly posters are the new national hang-up," declared Life magazine in September 1967, illustrating this enormous print (originally priced at thirty-five dollars) as an example of a new, dispensable form of art plastered on walls across the United States. The Greyhound buslow-budget, racially desegregated, and opening up vistas of mind-expanding travel was a fitting symbol of changing times. In a gesture that also used the bus poster to challenge conventional attitudes about the appropriate treatment of an artwork in a museum, MoMA curator Mildred Constantine invited local designers to add graffiti to the Museum's copy of the bus print in January 1968.

Gallery label from From the Collection: 1960-69, March 26, 2016 - March 12, 2017.
Medium
Poster with hand additions
Dimensions
129 1/2 x 441" (328.9 x 1120.1 cm)
Printer
The Benline Process Color Company, Pacific Display
Credit
Architecture & Design Study Center
Object number
1935.1968
Department
Architecture and Design

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