Still taken from the title sequence of <em>The Cardinal</em>. 1963. USA. Directed by Otto Preminger. Title sequence designed by Saul Bass.  Image courtesy of The Museum of Modern Art Film Stills Archive

The Academy of Motion Picture Arts and Sciences and MoMA Present Saul Bass: A Life in Film & Design

Introduced by Kyle Cooper, Chip Kidd, Pat Kirkham

Monday, November 14, 2011, 7:00 p.m.

Theater 1 (The Roy and Niuta Titus Theater 1), T1

Saul Bass (1920–1996) is internationally celebrated as one of the greatest designers of the twentieth century. Bass created some of the most compelling images of postwar visual culture, often in collaboration with his wife Elaine, and permanently transformed the worlds of corporate identity and graphic design. He is also legendary for his design work in film, particularly his iconic title sequences, and for his enduring collaborations with Alfred Hitchcock, Otto Preminger, and Martin Scorsese. This special event features the New York premiere of Saul and Elaine Bass's Academy Award-winning short Why Man Creates (1968), newly preserved by the Academy Film Archive, as well as a rich selection of title sequences, commercials, and corporate campaigns. The event marks the publication of a definitive new book, Saul Bass: A Life in Film & Design (Laurence King, 2011), designed by Jennifer Bass, Saul’s daughter, with an introduction by Martin Scorsese. Among the evening's guest presenters are the book's author, Pat Kirkham, a distinguished design historian who knew Bass personally; Chip Kidd, the award-winning contemporary graphic designer and writer noted for his brilliant book covers; and Kyle Cooper, a legendary graphic designer in his own right, with such unforgettable film title sequences as Se7en, X-Men: First Class, the Spider Man trilogy, and countless others. Program 100 min.

In the Film exhibition To Save and Project: The Ninth MoMA International Festival of Film Preservation

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